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Making Big Data work for an SME

We spoke to Tony Poole, Director at Synergy Technology, for his experience and insight into the movement of Big Data and the analytics that goes along with it. In terms of a Big Data project you have implemented, be it either internally in your business or externally with an SME client, what were the key […]

Improving Your SuperOffice CRM System with Bespoke Development

SuperOffice is a powerful scalable CRM database system designed for organisations that operate in the business to business market sectors. Our professional development team at Synergy Technology provides additional bespoke development work to ensure that SuperOffice users maximise the functionality and effectiveness of their CRM system. Trevor and Richard two of our talented team of […]

GDPR and data security on e-commerce sites

Facilitating sales online is hugely beneficial for wholesalers, distributors and manufacturers. However, doing so requires high levels of data security, and many of these firms have less experience in e-commerce than their B2C counterparts.

Work on your business and your suntan with pocket CRM!

As summer warms up and everyone wants to be outdoors, why not consider the benefits of working on the move and not having to rely on updating your contact data and business reports from the confines of your office? Mobile CRM or mobile customer relationship management is a CRM tool designed for mobile devices including […]

GDPR Compliance – Navigating a Steep Learning Curve

Ensuring your business remains inline with the GDPR compliance will likely require you to implement more measures to protect and secure your data than most organisations are taking at present. Companies must re-think how they engage with customers; information regarding what you will do with an individual’s data must now be made entirely transparent. Regulators […]

Top 10 Technology and IT Trends predicted for 2016

It’s 2016 – a year to celebrate some of our favourite quadrennial events: we get to welcome back the leap year, and cheer on Team GB at the Summer Olympics in Rio. There will be great rejoicing among bean-counters everywhere, as the UN has designated 2016 the International Year of the Pulses. Where we will […]

Add Lead Management to your SuperOffice CRM

Get qualified lead management from web and marketing activities delivered automatically to your SuperOffice CRM while they are still hot using eMarketeer. Developed using a set of best practices learned through hundreds of CRM integrations, eMarketeer’s lead management solution provides a quick self-deployment process that helps you determine which data should be shared between the two […]

Get Your Jurassic Marketing Strategy Up to Date!

Is your marketing strategy a bit old and fossilised? Chances are you’re probably not seeing the value from your email campaigns. Don’t worry though, with a few quick fixes we can bring your strategy out of the Jurassic Period and into the 21st century!   Get your head in gear and go mobile! Evolution is […]

Prompt Payment Discount – The rules are changing

HMRC are changing the rules on Prompt Payment Discount this coming April. If you think this might affect you, read our handy guide below. »  What is Prompt Payment Discount (PPD)? PPD is more commonly referred to as settlement discount. PPD is an offer by a supplier to their customer of a reduction in the […]